>> NAME Readymade

NAME Readymade

Does the name of the artist say more about society or about the individual? And what kind of knowledge does the name of the artist carry?
The book includes nine essays, one interview and documentation about the Janez Janša project, which took place in the summer of 2007, when three artists from Slovenia legally changed their names to “Janez Janša,” the name of the right-wing Prime Minister at that time. Starting from the question whether it is actually an art project or rather a private gesture, as the three artists had claimed, each author explores one of the implications of this “re-naming action” and the questions it raises in different fields – from the legal aspects in a comparative study, to the media impact.
Re-naming brings to light the importance of the name as a vehicle of individuality, of property and marketability – themes that are particularly relevant in the Western art system.



Blaž Lukan
The Janez Janša Project

Amelia Jones
Naming Power and the Power of the Name: Janez Janša Performs the Political in/for the Art World

Zdenka Badovinac
What is the Importance of Being Janez?

Miško Šuvaković
3 x Triglav: Controversies and problems regarding Mount Triglav

Catherine M. Sousloff
In the Name of the Artist

Tadej Kovačič
The Right to (the Change of) Name – A Comparative Judicial Survey

Aldo Milohnić
Ready-Name (Over-identification through Over-multiplication)

Antonio Caronia
Identity, Possibility, Rigid Designators: On Formally Undecidable
Propositions of Janez Janša and Concerning Systems

Lev Kreft
Name as Readymade (interview with Janez Janša, Janez Janša and Janez Janša)

Jela Krečič
Janez Janša as media phenomenon

Language: English



NAME Readymade

Edited by: Janez Janša, Janez Janša, Janez Janša

Publisher: Moderna galerija / Museum of Modern Art

Translations: Polona Petek, Tamara Soban, Jana Renée Wilcoxen, Denis Debevec
Language editing: Camille Acey, Dean DeVos
Design: Kontrastika Studio

Producer: Steirischer Herbst
Aksioma - Institute for Contemporary Art, Ljubljana
Maska - Institute for publishing, production and education, Ljubljana, 2008

Supported by: the Ministry of Culture of the Republic of Slovenia and the Municipality of Ljubljana

Printed by: Cicero Ljubljana
Distributed by: Revolver


Published in the occasion of the exhibition NAME Readymade,Forum Stadtpark, Steirischer Herbst, Graz, Austria, 2008

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  • Anna Ridler - The Abstraction of Nature

    From 19 February 2020 to 18 March 2020

    Solo exhibition

    Exhibition opening and artist talk: WED, 19 February 2020 at 7 pm

    Aksioma Project Space
    Komenskega 18, Ljubljana, Slovenia

    * Part of Hyperemployment – Post-work, Online Labour and Automation.

  • MoneyLab #8

    From 24 to 25 March 2020

    The eighth MoneyLab marks the first-ever in a post-socialist country. It aims to illuminate our living in a platform society of diminishing cash from economic, political, psychological, social, technical and artistic perspectives.

    Besides immersing in the politics of digital money, it will express the potential for the development of currencies that can be held accountable – also to our values.

    In the framework of the conference series Tactics & Practice .


    Center for Urban Culture Kino Šiška
    Trg Prekomorskih brigad 3, Ljubljana, Slovenia